Proposal: Yahoo SoulStream + Psalms of Longing Creator Series

A Sanctuary of Reflection in the Digital Tide

Overview

In a digital age where content races and attention splinters, Yahoo can stand apart by curating calm. Yahoo SoulStream is a personalized feature offering poetic reflections, spiritual depth, and ambient elegance—woven into users' daily rhythms. At its heart is the “Psalms of Longing: Creator Series,” a partner stream curated by Che Dove, combining minimalist visual art, poetic devotionals, and seasonal contemplation.

Vision Statement

Reimagine the Yahoo platform not just as a source of headlines and trends, but as a sanctuary for the soul. SoulStream turns the feed into a sacred rhythm—an intentional pause in the scroll culture.

Feature Components

1. SoulStream Experience

• Personalized spiritual feed based on user preferences (e.g., Morning Prayers, Evening Reflection, Ancient Wisdom, Poetic Prompts).
• Dynamic visuals that reflect time of day, weather, or liturgical seasons, creating a living, responsive interface.
• Daily "whisper cards"—short, stylized contemplations that combine subtle motion, scripture fragments, and poetic phrases.

2. Psalms of Longing: Creator Series

• Exclusive channel from creator Che Dove, drawing from the 7-day devotional of the same name.
• Daily unlocks of minimalist visual cards paired with voice narration (human or AI-enhanced).
• Themes such as Longing & Belonging, Stillness & Flame, and Shadow & Grace provide a textured spiritual arc.
• Interactive options: "Bless a friend" via Yahoo Mail, "Hold in Journal" to save reflections, or "Whisper Back" to remix or respond.

3. Creator Mode Integration

• Empower spiritual creatives to submit curated micro-devotionals, quotes, and poetic meditations.
• Dashboard for analytics, audience engagement, and visual customization.
• Community circles for shared thematic reflections (e.g., Desert Season, Praise & Protest, The Midnight Watch).

User Benefits

• For Seekers: Gentle, aesthetic access to ancient and modern wisdom.
• For Creators: A dignified platform for spiritual voices and artistic contemplations.
• For Communities: A digital liturgy across distances—shared meaning beyond social scrolling.

Business Rationale

• Taps into the growing demand for mindful media and spiritual content, particularly among Gen Z and Millennials.
• Differentiates Yahoo from competitive news/content platforms by introducing a quiet, curated rhythm amid digital noise.
• Provides a new advertising model around intentional brand placements—e.g., wellness retreats, artisan goods, independent publishers—aligned with SoulStream’s ethos.
• Builds user retention through daily engagement rituals and emotional connection.

Next Steps

1. Prototype SoulStream UI/UX mockups with time-sensitive visuals and layered whisper card structure.
2. Pilot Creator Series with Psalms of Longing, leveraging Che Dove’s content for beta testing.
3. Develop Creator Onboarding Framework, with guidelines around tone, aesthetics, and submission.

Closing Thought

Yahoo has an opportunity to not just distribute content, but to shape digital sanctuaries. SoulStream isn’t about broadcasting—it’s about listening. It’s about creating space in a noisy world, and giving voice to the longing so many feel but rarely name.

Let’s build a rhythm that restores.