Very insensitive and not the first time I have noticed similar advertisments being paired with bad news items....malaysian tourist adverstisments coupled with the MH370 loss springs to mind. Is it too difficult to consider which ads are paired with news items so this insensitve type of placement is not repeated ?

link below

Bingle insurance showing an ape plumeting trying to use a computer with one hand tied behind its back before having the parachute deployed, directly before the footage of a boy being caught up in a giant kite beforeplunging to his demise.

https://au.news.yahoo.com/world/a/26691980/boy-plunges-to-his-death-from-kite/