Unwanted ads and basic mail
This new feature of downgrading yahoo mail to basic mail if we don't allow ads is the reason people are leaving your platform. People don't go to their email to look at ads but even if they did, the way yahoo mail does ads is unbearable. I got tired of the constant requests and turned off my adblocker for all of a day and absolutely could not stand it. It was invasive and annoying and made actually checking my email a chore. Yahoo doesn't have much to recommend it over any other email client out there so asking for money for an ad free experience on yahoo when gmail exists boggles the mind. For me, this is final annoyance I just can't deal with. Switching to a new email client has got to be less hassle than this.
