Gid rid of ads jumping up in the middle of a story, how do you expect people to read if the page is jumping?
How about removing all the ads that jump into the middle of a story while you are reading it? How do you expect people to follow a story when one second you are reading and the next is an ad popping up and the spot you are reading is now on another part of the page. I don't know why you would do this, it is awful. You really need to go back to your old format. Whomever told you this was the way to interest readers lied to you. It really is awful.
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